MDIA3000 Lecture Notes - Lecture 3: Critical Discourse Analysis, University Of New South Wales, Deconstruction
Document Summary
Critical discourse analysis (cda) and promotion: discourse. Discourse in texts: domains of meanings and text definition. 104-105): a set of statements or body of language use on a particular topic or theme unified by common assumptions. + they use police/ detective tv shows as an example of discourses. + shows like these might have surveillance, law and order or gender discourse. Typical discourse: cooren"s (2015,p. 5) advice: think of the typical discourse that you would find in occupational settings. Eg, cheap as chips", 50% off" in a catalogue could be a discourse as thrift. Eg, travel magazine, articles about eating, experience, travel, discourse of luxury and leisure. Note: travel publications are more promotion than journalism these days: forcault"s understanding of discourse: categorising discourse into people, places, things, etc, the building blocks of discourse. + (speech act) to shop in lots of different places around the world. + (illouctionary act) promoting the different places via the text, the authors intention.
