MEDI363 Lecture Notes - Lecture 7: Coalbed Methane, Test Case, Question Time

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Define advocacy and the range of tools/strategies used to achieve this. Identify case examples of phn advocacy which demonstrate advocacy theory and principles. Understand the role of phnists in advocating for healthier environments. Important complement to changing individual behaviours and supporting healthy settings: bring about change in society, overcome structural barriers to achieving public health goals, e. g. Media strategies: attracting media will get attention on the issue + influence politicians, paid (advertising) or unpaid (news stories, strategies, media releases, photo opportunities, talk back radio. Where do policy makers get their information: newspapers/magazines, tv, opinion polls, radio, phone calls, briefings, journals (experts only) Bureaucratic strategies: participation in government consultations, using the ombudsmans or freedom of information, submissions to parliamentary committees, building relationships with government officials. Freedom of information laws: us federal trade commission (2008, food marketing expenditure directed to children, 44 companies spent us. 6 billion to promote food and beverages to children and adolescents in the us in 2006.

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