KINE 2P41 Lecture Notes - Lecture 8: Health Promotion, Takers, Revamp

• School: Brock University
• Department: Physical Education and Kinesiology
• Course: KINE 2P41
• Professor: Jarold Cosby

Document Summary

Full body scans: high tech or myth. Evidence based approach to dissemination and diffusion of physical activity interventions. Look at pathways to diffusion" (questions on final) When people become consumers of a innovation, they are adopters. Risk takers, independent- always want to be first. Do not want to be first, but very interested. Need some external motivation to get involved (discount prices, ease of use) Skeptical, must see how everyone is doing. Usually, only change when pressured by norms" (ex. mom buys a computer to email you while you are at university cause it doesn"t have long distance) If a game is 5$ then they would consider getting it. You might think being first to a new technology in medicine is a good idea. But, is just like any other type of technology. In time, many medical technologies do not deliver as promised. 15 million whole body scans done each year. Targeted towards mid-high income: approx us.