SOCI 3P02 Lecture Notes - Barney Glaser, Qualitative Research, Content Analysis
1 Apr 2013
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Textual: transcripts, field notes, documents, video, pictures. On-going: need to connect the cases to eachother, show wider significance, how it relates. Technique for making inferences by systematically coding information. Can be done to any type of data, including interview trandscripts, videos. Counting and categorizing: count the amount something occurs. E. g. if you use this toothpaste you"ll get white teeth: latent. E. g white teeth gives you sex appeal. E. g. what do women do, what do men do. Its not just about counting who has traditional labour (numbers don"t matter: goal is to develop the meaning behind it and develop interesting categories and patterns that emerge. Anslem strauss and barney glaser (1967: analytical method by which theory is derived from data, you let the data tell you. General pattern of order in society: constant comparison. See similarities when you go through multiple times. Constantly comparing concepts with your data: *open coding. Avoid coding what you want to code.
