BUSI 2204 Lecture Notes - Lecture 1: Stumbleupon, Forbes, Pinterest
17 Feb 2015
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Headline: social media now drives 31% of all referral traffic". According to this article, a report by content marketing hub shareaholic, social media is the number one driver for all website referral traffic. As of 2014, 31. 24% of all referral traffic is from social media. Although, this is a great thing for marketers investing in social media, there"s a question if these numbers are sustainable. Facebook continues to lead in the pack of social media with a total traffic share of 16-25% month after month. Pinterest seemed to be the only other site that saw an increase from the previous year. Youtube shares decreased heavily from the previous year. Given these findings this article gives tips on how to best drive traffic to your website or blog. For facebook, here are some examples: provide short quotes from your blog posts, share your ad optimal times, make the most of facebook links, use facebook ads.
