COMM 212 Lecture Notes - Lecture 2: Denotation, Connotation, Quid Pro Quo

• School: Concordia University
• Department: Commerce
• Course: COMM 212
• Professor: Diana Yazidjian

Document Summary

Chapter 3 business style: word choice, conciseness, and tone. Introduction: plain style, word choice, conciseness, tone. Limit: (cid:862)ize(cid:863) a(cid:374)d (cid:862)izatio(cid:374)(cid:863) (cid:449)o(cid:396)ds, words from french foreign words and phrases jargon; use only job-related jargon. Jargon: term that describes (1) the specialized terminology of a technical field or (2) outdated, unnecessary words used in a business contect: buzzwords: fashionable, technical or computer jargon. Exercise 1 p94 b,c: please acquaint yourself with the plans for the optimization of plant-level information systems. Please take a look at/(cid:396)e(cid:448)ie(cid:449) the pla(cid:374)s to i(cid:373)p(cid:396)o(cid:448)e the pla(cid:374)t"s i(cid:374)fo(cid:396)(cid:373)atio(cid:374) syste(cid:373)s: in lieu of a full refund, might we suggest a suitable quid pro quo or a complementary pro bono service. (full refund redundancy) Instead of a refund, we suggest an exchange of services or a free service. Exercise 2 p95 c and d: please rest assured that if we tighten our belts and stay true to form, we should see a change for the better.