MANA 341 Lecture Notes - Lecture 17: Administrative Domain
Document Summary
Incremental change represents a series of continual progressions that maintain the organization"s general equilibrium and often affect only one organizational part. Radical change breaks the frame of reference for the organization, often transforming the entire organization. Incremental change occurs mainly through the established structure and management processes, and it may include technology improvements. Radical change involves the creation of a new structure and new management processes. The technology is likely to be breakthrough, and new products thereby created will establish new markets. Managers can focus on four types of change within organizations to achieve strategic advantage. New products include small adaptations of existing products or entirely new product lines. New products and services are normally designed to increase the market share or to develop new markets, customers or clients. Strategy and structure changes pertain to the administrative domain in an organization. The administrative domain involves the supervision and management of the organization.