INTD 200 Lecture Notes - Lecture 3: Starbucks, Corporate Social Responsibility

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Contested meanings of globalization: various forms of globalization. High end globalization: visible, large scale actors (multinational corporations, visible and rapid diffusion of global consumer brands in the developing world (e. g. mcdicks, Starbucks, iphone) seen as symbols of modernization and economic growth: cultural adaptation comes along with institutional takeover. Low end globalization: invisible, small scale actors (small scale informal traders, hidden economic contributors and forces, chunking mansions: can get anything you want in africa from a trading mansion in hong- Kong effect of globalization (african traders trading their goods in hong kong: bringing small scale traders from developing countries to a global trading hub in hong. Kong to ful ll dreams of fortune: high vulnerability to larger global forces/corporations. Neoliberal development and inequality: dominance of neoliberal ideology promoting market driven economic policies s(e. g. world. Friday, september 9, 2016: problems: retreat of state(less state involvement), privatization of welfare and public services under neoliberal services, absence of social security for the poor.

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