MGCR 331 Lecture Notes - Lecture 21: User-Generated Content, Web 2.0, Peer Production
Document Summary
Web 2. 0: refers to internet services that foster collaboration and information sharing, which are characteristics that set web 2. 0 apart from web 1. 0. Often applied to websites that foster social media or peer production. Social media is technologies that support the creation of user generated content. Rise of social media has coincided with the rise of mobile computing. Peer production: when users collaboratively work to create content, products and services. Includes social media sites and open source software. Collaborative consumption: when participants share access to products rather than having ownership. Blogs: an online publication that keeps a running chronology of entries. Key uses are to share ideas, obtain feedback and mobilize a community. Wikis: a website that anyone can edit directly. Key uses are to collaborate on common tasks and create a common knowledge base. Electronic social network: online community that allows users to establish a personal profile and connect with other profiles.