MGCR 382 Lecture : Lecture 3
17 Feb 2012
School
Department
Course
Professor
Document Summary
Chapter 1 an overview of international business (cont. ) Cause 2 liberalization of cross-border trade and resource movement. Most governments have reduced restrictions on trade and foreign investment (responding to expressed desires of their citizens and producer) Gives citizens greater consumer choice and lower prices. Liberalization causes other countries to lower trade barriers. Governments have increasingly entered into cross national treaties and agreements in order: To gain reciprocal advantages for their own firms. To jointly attack problems one country cannot solve alone. To deal with areas of concern of all countries. Often, such cooperation occurs within the framework of. And regional trade agreements (e. g. nafta, european union) Note: we examine the causes of globalization from 2 levels macro level and firm level. To leverage core competencies that a firm has developed in its home market. A core competency is a distinctive strength / advantage that are central to a firm s operations.
