SOCI 211 Lecture Notes - Lecture 6: Infant Mortality, Program Evaluation, Food Bank
22 Feb 2018
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Document Summary
Evaluation research: research undertaken for the purpose of determining the impact of some social intervention, such as a program aimed at solving a social problem. Example: a radio program in tanzania was launched to try to bring about a change in knowledge, attitudes, and practices relating to contraception and family planning. Some 72% of the listeners in 1994 said that they adopted hiv/aids prevention behavior because of listening to the radio program, and this percentage increased to 82% in a 1995 survey. Evaluation research is appropriate whenever some social intervention occurs or is planned with the goal of producing an intended outcome. The goal is to determine whether a social intervention has produced the intended result. Measurement issues: specifying outcomes: key variable for evaluation researchers to measure is the outcome or the response variable. If a social program is intended to accomplish something, we must be able to measure that something.
