SOCI 307 Lecture Notes - Lecture 16: Fast Fashion, Offshoring, Toyota Electronic Modulated Suspension

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Midterms handed out at end of class, due back wed october 29th in class. Revised syllabus and readings will be posted to mycourses this weekend. Oct 29th guest lecture on 2008 financial crisis. American apparel is made in the usa by highly skilled workers we consider our friends and family paternalism aspect a good model to just think about when you think about tultex. Domestic competition, on other designers following market trends must try to innovate and get ahead of those firms need to invest in more technologies in your production process. Fast fashion cycle: more responsive to fluctuating demand need quick response method of production and distribution of goods. Most pressing concern: quality and timeliness want to stay local, work within small cluster of suppliers if you outsource, you outsource domestic. Vertically integrated, everything done in house (at the start; eventually offshore and moved production abroad) focus on martinsville, virginia factory local relations b/w factory owners and employees.

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