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Flynn 1a03_2012_LECT_14.docx

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Department
Communication Studies
Course
CMST 1A03
Professor
Terry Flynn
Semester
Winter

Description
Lecture 14 CMST 1a03: Introduction to Communication Dr. Terry Flynn (Winter 2012) UHC – Valerie Alia “Technology and the Circumpolar Village” UHC – Marie Gillespie: “Cool Bodies: TV Ad Talk” Valerie Alia “Technology and the Circumpolar Village” Northern communities are using new telecommunications technologies  without hesitation.   • Aboriginals use the tech to transmit messages from community to  community and to the Outside.  “The road to Nunavut was along the  information highway.” • In Nunavut, modern communications systems help maintain the Inuit way  of governing with power broadly distributed and structures decentralized. • The people of the North have always been up to date with technology. The  CBC has made considerable investments in Northern broadcasting. • Project Inukshuk The story of TVNC (Television Northern Canada) • The primary First Nations broadcasting distribution system of the North.  TVNC delivers programming in indigenous languages and English. It is  sponsored by the governments of the Yukon, NWT and Nunavut. • Press reaction to the beginning of TVNC. • TVNC's particular problems: scarcity of aboriginal programming and  journalists • 1999: TVNC gets permission from the CRTC to become APTN  (Aboriginal Peoples Television Network). Is there a pan­Arctic vision? • The goal of TVNC was to counter the cultural genocide/cultural suicide  vision formulated in the 1980's • The prominence of Aboriginal­language programming will counter these  effects. • The Alaskan counter­example Success, failure ... recovery? • Budget Cuts and their effects o The privatization of news media o Forced into volunteerism o Underfunding of radio o Advertising: pros and cons The Circumpolar Village: Strengths and Weaknesses • Internet and Satellite have taken over where the town hall meeting left off. • Often there is romance with the possibilities and we forget that the  machinery is actually there to serve human beings. • The example of the National Film Board's and CBC's miss­promoting of  the content that they produce. The North on the Net. • The Internet is an excellent means for North­North communication and  North­South communication. • A variety of opinions from Aboriginal Elders of the benefits and perils of  the Internet: o Is the Internet an assimilationist medium like TV was? o The lure of the Outside: CAP (Community Access Programme) Aboriginal Internet Resources: • The First Perspective On­Line • Aboriginal Voices • Spirit of Aboriginal Enterprise • Apple and Microsoft now offer Aboriginal fonts. There is a gap between potential and actual use of new techs. “Canada's thinly populated North is turning into a  telecommunications slum... [with] a few centres of relative privilege:  Iqaluit, Yellowknife and Whitehorse.” Marie Gillespie, “Cool Bodies: TV Ad Talk” Cultural theorists and anthropologists say: • Social identities, differences and inequality are legitimated through  our cultural consumption. • Bourdieu says that distinctions in social class are a function of taste. This article investigates how young Pun
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