PSYCH 1F03 Lecture Notes - Lecture 2: Energy Drink, Paradigm Shift, Scientific Method
Document Summary
The scientific method ensures reliable and meaningful research. Seven steps to the scientific method guides quality research. Studying existing information constructs a theory to form hypothesis. Theory: collect general set of ideas about the way the world works. Hypothesis: form testable statement guided by theories that make specific predictions about the relationship between variables. Research: determine the way in which the hypothesis will be tested. Collect data: take measurements of the outcomes of the test. Analyze data: understand the data and discover trends or relationships between the variables. Report findings: publish articles in scholarly journals which is very timely and complicated. Revise theories: incorporate new information into our understanding of the world. Paradigm shift: dramatic change in our way of thinking. Eg: 1543: the challenging of the fact that the earth was at the centre of the universe. Case study: energy drink commercial to help studying. Anecdotal evidence is insufficient to draw scientific conclusions.