PSYCH 1F03 Lecture Notes - Lecture 7: Elizabeth Loftus, Vending Machine, Processing Fluency

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23 Apr 2016
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Let"s consider 2 friends amanda and jen who have a healthy rivalry over who scores better on tests in biology course. Common memory metaphors: as we begin to explore memory, consider that we"re trying to understand a very abstract and complex system. Lets consider some common metaphors that are used to describe memory. Perhaps memory acts like a video camera which accurately preserves images and audio to be played back at a later time: an older idea is to think of a memory as a filing cabinet. Studying how memories are triggered in everyday use is interesting, but to effectively study its mechanisms, psychologists need to use the controlled conditions of the lab. Let"s consider the pioneering work of hermann ebbinghaus who operationally defined memory as a serial learning task. She explicitly asks the experimental group to learn the presented items, while a control group is distracted.

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