BSM 100 Lecture Notes - Lecture 5: Swot Analysis, Core Competency

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Bsm 100 week 5 developing a compeiive strategy. Compeiive strategy is at a lower level (entrepreneurs, speciic departments related to each speciic product. Strategy implies a thought out plan, or a plan of acion within a paricular context. Plan of acion is to ulimately reach your goal. Think about your current situaion, deadline, break goal into milestones. Much more likely to be successful if you do what you know, and what you are competent of doing. Feasible and see if you can manage your weaknesses. Must have tangible products and work backwards. Look at past failures, what didn"t work out. Look at what consumers what, demographics), factors that make the trends in the market. Think like a new irm which involves innovaion, lexibility, being creaive. Threats can be from anywhere in the external market. Type of products that exist in the industry. Think in terms of processes or product innovaions.

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