CMN 211 Lecture Notes - Lecture 5: Institute For Operations Research And The Management Sciences, Wiki Software, Online Chat
Document Summary
As depicted by our affordances, individuals are able to populate influential roles and engage in highly visible exchanges. They may become opinion leaders and valued experts outside the scope of the home organization and in areas possibly orthogonal to the organization"s focus. Recent research has identified the attention-draining costs associated with simple communication technologies such as email (barley, meyerson & grodal, More workplace research is needed to examine the attention impact of high levels of engagement with social media. The four affordances indicate that the knowledge conversation will be difficult to bound to particular groups, functions, or organizations. Knowledge conversations afforded by social media are likely to take place outside organizational boundaries, creating concerns about local or proprietary knowledge migrating beyond firm boundaries. At the most basic level, we believe that social media affordances challenge traditional conceptualizations of knowledge management as a prerogative of the organization, turning these conceptualizations into a process under the control of each individual.