CMN 600 Lecture Notes - Lecture 3: Pathos

• School: Ryerson University
• Department: Communication
• Course: CMN 600
• Professor: Shiga John

Document Summary

To ensure communication is effective and makes good use of resources, professionals use the following steps: plan, compose, edit, evaluate (and return to step 1-plan) The key to successful communication is starting with a plan. The plan should be based on research on all of the key elements of the communication process, as well as the factors or variable that could affect that process. According to aristotle, all communication situations have the following elements: author (or source, purpose (telos, text (logos, ethos, pathos, audience (or receivers) Anyone who uses writing, speech, images, sound, or any other medium of communication. The following aspects of the author or source can affect the message and the manner in which it is communicated. Individual backgrounds: social status, education level, political, cultural, values and beliefs, profession, organization (and the reputation of that organization, purposes. Persuasion: eg: (cid:862)hu(cid:373)a(cid:374) co(cid:373)(cid:373)u(cid:374)icatio(cid:374) desig(cid:374)ed to i(cid:374)flue(cid:374)ce the judg(cid:373)e(cid:374)ts a(cid:374)d actio(cid:374)s of others(cid:863)