CRI 200 Lecture Notes - Lecture 7: Fashion Design, Ugg Boots, Haute Couture
2 Apr 2016
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Document Summary
The piracy paradox: innovaion and intellectual property in fashion design . The standard jusiicaion for intellectual property is uilitarian. Copying is rampant, as the standard account would predict. The fashion industry proits by repeatedly originaing creaive content. The apparel designs are outside the domain of ip law. Few legal commentators have considered fashion design in the context of ip. The fashion industry itself is surprisingly quiescent about copying. Fashion irms take signiicant, costly steps to protect the value of their trademarked brands. Copying in the fashion industry is treated diferently from copying in other creaive industries. Copying may actually promote innovaion and beneit originators called (piracy paradox: the fashion industry, fashion industry basics. The global fashion industry sells more than billion of apparel annually. Major fashion design irms such as gucci and prada produce new apparel designs coninually, but market their design introduced seasonally in runway shows. Fashion industry"s products are typically segmented into broad categories.
