ECN 104 Lecture Notes - Lecture 4: Perfect Competition, Starbucks, Equilibrium Point

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Chapter 4: the market forces of supply & demand. Market: group of buyers & sellers of a particular environment. Competitive market: one with many buyers & sellers each has a negligible effect on price. Buyers and sellers so numerous that no one can affect market price - each is a price taker . In this chapter, it is assumed markets are perfectly competitive. The quantity demanded of any good is the amount of the good that buyers are willing & able to purchase. Law of demand: the claim that the quantity demanded of a good falls when the price of the good rises other things equal. Price of a good increases, you buy less, vice versa. Demand schedule: a table that shows the relationship between the price of a good & quantity demanded (see slides) The quantity demanded in the market is the sum of the quantities demanded by all buyers at each price.

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