GMS 724 Lecture Notes - Lecture 1: North American Free Trade Agreement, Portfolio Investment, War Economy
Document Summary
Presentation: use videos and specific content for the presentation, use visual and theory, report is more structured (olympics: international event) internationalization of sports. Globalization: it is an ongoing process that depends and broadens the relationship and interference among countries, international business is a mechanism to being about globalization, why do companies become international. Larger market segment: war economy is becoming globalized - what contributes, mcdonald, coco cola versatile and global brands. Consumer taste becomes homogeneous: globalization of a market. International business: all commercial transactions ( sales, investment ad transportation) that takes place between two or more countries, increasingly foreign countries are a source of both production and sales for domestic companies, services: selling education (international students) Modes of operation in international business: merchandise export and imports, service exports and imports. Fdi ( foreign direct investment) gives you control ( you need. 15% share of stock to have fdi control)