ITM 100 Lecture Notes - Lecture 6: Customer Relationship Management

• School: Ryerson University
• Department: Information Technology Management
• Course: ITM 100
• Professor: Alexander Cram

Document Summary

As discussed in class, we"ll use this platform to discuss any questions & answers about the itm100 midterm. These questions can pertain to specific chapters or it can be any open-ended questions relating to the midterm. You and your peers can ask questions and answer them amongst yourselves. Textbook chapters covered: 1, 2, 4, 5 (partial), and 6. You need to bring with you: pencil, eraser, and student-id. Question #01: describe the aspects of management vs organization. All routine daily transactions that are necessary to run the business. Collects data from different functions and store in single central data repository. Provide info to coordinate all of the business processes that deals with customers in sales, marketing, and service to maximize revenue, customer satisfaction and retention. Support processes for acquiring, creating, storing, distributing, applying, and integrating knowledge. Cio (chief information officer), cso (chief security officer), cpo (chief privacy. Business models describe how companies produce, deliver, and sell product.