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Lecture 3

ITM 102 Lecture Notes - Lecture 3: Internet Standard, Intel 8088, Canadian Tire

Information Technology Management
Course Code
ITM 102
Ozgur Turetken

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1. Explain how the Internet and the World Wide Web have evolved over the years and
disrupted traditional ways of doing business.
2. Describe the different methods an organization can use to access Internet information and
the different types of service providers that supply organizations with access to the
3. Compare the four types of e-business models.
4. Describe how an organization’s various departments can use e-business to increase
revenues or reduce costs, and how organizations can measure e-business success.
5. Describe the benefits and challenges of e-business, and the new trends happening in e-
business today.
Digital Darwinism – implies that organizations which cannot adapt to the new demands placed
on them for surviving in the information age are doomed to extinction.
oEx. Polaroid
oWhat do steamboats, transistor radios, and Intel’s 8088 processor all have in common?
oDisruptive technology – a new way of doing things that opens new markets and
destroys old ones.
Focusing on the unexpected allows an organization to capitalize on the
opportunity for new business growth from a disruptive technology.
oSustaining technology – Produces improvements to products that customers are
eager to buy.
Internet – computer networks that pass information from one to another using common
computer protocols.
Protocol – standards that specify the format of data as well as the rules to be followed during
World Wide Web (WWW) – a global hypertext system that uses the Internet as its transport
Hypertext transport protocol (HTTP) – the Internet standard that supports the exchange of
information on the WWW

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Digital divide – when those with access to technology have great advantages over those without
access to technology.
oWeb 2.0 is a set of economic, social, and technology trends that collectively form the
basis for the next generation of the Internet.
Mashup – Website or Web application that uses content from more than one source to create a
completely new product or service
oApplication programming interface
oMashup editor
Web 3.0 – Based on “intelligent” Web applications using natural language processing, machine-
based learning and reasoning, and intelligence applications
Semantic Web – Structuring data so web pages describe things in a way that computers can
“understand” and, thus, find, share and integrate ideas more effectively for people.
oThe Semantic Web encompasses one or more of the following:
Transforming the web into a database.
An Evolutionary Path to artificial intelligence.
The realization of the semantic Web and SOA (service –oriented architecture)
Evolution toward 3D.
Four tools for accessing Internet information
1. Intranet – internalized portion of the Internet, protected from outside access, for
2. Extranet – an intranet that is available to strategic allies
3. Portal – Web site that offers a broad array of resources and services
4. Kiosk – publicly accessible computer system that allows interactive information browsing
Three common forms of service providers
1. Online service provider (OSP) – offers an extensive array of Internet services
2. Internet service provider (ISP) –provides individuals and other companies access to the
3. Application service provider (ASP) – offers access over the Internet to systems and
related services that would otherwise have to be located in organizational computers
Common ISP services include:
Web hosting
Hard-disk storage space
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