SOC 202 Lecture Notes - Lecture 6: Theodor W. Adorno, White Savior Narrative In Film, Max Horkheimer
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Art is pure, creativity is inspired and of the soul. People do(cid:374)"t (cid:449)(cid:396)ite so(cid:374)gs, (cid:271)ooks et(cid:272) to e(cid:454)p(cid:396)ess the(cid:373)sel(cid:448)es not rooted from pure uncorrupted place. Offers in depth (cid:272)(cid:396)iti(cid:395)ue of (cid:373)edia as (cid:862)supe(cid:396)st(cid:396)u(cid:272)tu(cid:396)e(cid:863) Superstructure: social institution that do ideological work for capitslism- produce lens of obscure camera. Purpose: underscores ideas that pop culture excessively produces ideas of capitalism: standardization: culture packed in small numbers of predictable forms and genres. In genres, predictable plot lines ie. romantic movies, The(cid:396)e is si(cid:373)ulta(cid:374)eousl(cid:455) so(cid:373)ethi(cid:374)g (cid:374)e(cid:449) a(cid:374)d (cid:374)othi(cid:374)g (cid:374)e(cid:449) e(cid:454) se(cid:395)uals, p(cid:396)ese(cid:395)uals, (cid:396)e(cid:373)akes. Capitalism benefits, low risk of failure, profitable. Meeting, conflict/distain, realization, pursuit, happy resolution: psuedo individualization pop culture makes u feel like an individual fake individualization. Audiences response is built into the culture product, culture predigested for us, Choi(cid:272)e is a(cid:374) illusio(cid:374) atte(cid:373)pti(cid:374)g to suppo(cid:396)t (cid:862)i(cid:374)di(cid:448)idualit(cid:455)(cid:863) Ex starbucks- feel like individual-> can make complex specialized orders. Feel connection / special due to name being written on cup.