SOC 202 Lecture Notes - Lecture 11: George Gerbner, Baby Boom, Millennials
14 Feb 2017
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Document Summary
Generation: a group of people born in the same general time, span who share some life experiences, such as big historical events, pastimes, heroes, and early work experiences (weston, 2001) Many generational theorists (blythe, 2008), argue that shared life experiences generates shared assumption, attitudes, and beliefs as well as a cohesive group identity. Shaped by: the great depression and world war 2. Generation who constructed the ideology of the nuclear family. Is respectful of authority and extremely loyal to employers. Shaped by: prosperity, 1960s youth culture, and vietnam war. Shaped by: dual-career, single parent* households & by organizational change due to globalization and technology. Is cynical, alienated, and depressed is pessimistic and individualistic. Is comfortable with change and diversity, but skeptical of authority. Shaped by: the computer age, economic expansion, globalization. Comfortable with change and views job security as unimportant. High expectations, high need for praise and difficulty with criticism. Can view earlier generations with disdain, contempt.
