SOC 525 Lecture Notes - Upper Class, Umberto Eco, Consumerism
27 Jan 2014
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We expect morals (democracy vs. freedom, evil vs. good conflict, what the outcome is going to be); we are always anticipating what will happen in the story narrative comprehension (know what to expect from a narrative) Credits reverse photograph: shooting in reverse leonard killing teddy, black and white hotel room narrator speaking (leonard, leonard and teddy meet and go into building. Leonard is suffering from amnesia and is trying to find who killed his wife but the entire movie is being told backwards where he kills teddy because he was the killer. Mass audience (one large group of massive audience who are passive and accept ideological messages that we can interpret) does not look at diversity. Consumerism: in capitalism says we should be spending on things that we want from our earnings and also shape our identities. It"s not what we do as people, it"s what we buy that shape our identities.
