SOC 525 Lecture Notes - Lecture 4: Duck Dynasty, Consumerism, Masculinity

• School: Ryerson University
• Department: Sociology
• Course: SOC 525
• Professor: Laura Thrasher

Document Summary

Representations of class on tv screening class dismissed http://ryerson. kanopystreaming. com/video/class-dismissed-how-tv-frames-working-class (clip 1: watch beginning to 14:08) Social class & stratification: ethnographic study, low wage work, spent one month each in three different locations in the u. s. Jhally the market is the major structuring institution of contemporary consumer society . 246: advertising is all persistent, drawing on significant concerns that impact targeted audiences to gain their attention and as a means for satisfaction. Schor: consumption as the clearest example of an individual behaviour that is seen as being completely outside the purview of social concern and policy . The overspent american: why we want what we don"t need: https://ryerson. kanopystreaming. com/video/overspent-american-why-we-want-what- we-do-not-need. Effects of new consumerism: competitive consumption, upscale emulation, tv representations of class, aspirational gap. Schor: we should be articulating an alternative vision of a quality of life, rather than a quantity of stuff (pg. Social meanings of consumption: bourdieu"s toolbox, habitus, cultural capital, distinction.