BUS 237 Lecture Notes - Lecture 11: Energy Star, Starbucks, Green Computing

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BUS 237 Full Course Notes
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BUS 237 Full Course Notes
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Document Summary

Need business knowledge (may understand technical issues too) Gets to play evaluate if new technology can be used to add value. Needs to be technical and require some business aspects. Most highly demanded jobs in the it industry require a mix of interpersonal and technical skills. 2 types of frameworks: (don"t need to know too much detail, know what this is for) The reach-range framework: reach: the extent to which an organizations integrated, range: type of functionality of applications. The zachman framework: six reasons for communication, stakeholder groups. Need to align it strategy with business strategy. People need to communicate to know the capability of technology. Social dimension = communication between business and it executives. Know whether alignment exist or not by looking at the level of communication. Alignment moves all the time needs to adjust and different for different companies. External= globalization: more competition (competitors are all around the world, more market share.

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