BUS 393 Lecture 9: yates_3e_ppt_ch09
Document Summary
Learning objectives (continued: outline the protections afforded by the industrial. Design act: describe what is protected by the trade-marks act, describe confidential information and the ways it can be protected, consider the role of privacy acts and describe how they protect a business from disclosure of confidential information. Intellectual property: intangible personal property, valuable business asset. Often underdeveloped, undervalued, and poorly protected by businesses: federal legislation deals with all aspects, both federal and provincial courts have jurisdiction to hear disputes. Copyright: copyright act protects artistic works, only protects the expression of the idea, lasts for 50 years after death of the creator. Only 50 years if corporate owner, author unknown or movies, photos, or sound recordings are involved: copyright often assigned to publisher; creator receives royalties from net proceeds (continued) Copyright (continued: creator retains moral rights even if copyright assigned or sold. Right to have name associated as creator.