BUS 485 Lecture Notes - Lecture 1: In-Group Favoritism, Inq Mobile, Master Sergeant

• School: Simon Fraser University
• Department: Business Administration
• Course: BUS 485
• Professor: Mitra Kiamanesh

Document Summary

Value often left on table b/c ppl not prepared for challenges of cross-cultural eng. Stereotype =/= prototype: stereotype = faulty belief that everyone from a given culture is exactly alike, prototype = recog that substantial variation is likely even within a culture. Cultural framework is sensitive to heterogeneity within cultural groups. Culture can be seen as an iceberg: o: top = characterizes a culture, visible stimuli. Artifacts & norms =/= arbitrary, are manifestations abt fundamental values & beliefs: expression of deeper-held values/beliefs/norms, fundamental assumptions abt the world & humanity drive values & norms. Dimensions of culture refer to motivation, influence, information: individualism vs collectivism preservation of the self vs collective. Individualism cultures = pursuit of happiness & regard for personal welfare are paramount, give priority to personal goals even if they conflict with others", value indv happiness & expression over collective & group needs. Indv accomplishments are rewarded by econ & social institutions.