CMNS 130 Lecture Notes - Lecture 5: F. R. Leavis, Harold Lasswell, Mass Society
17 Oct 2016
School
Department
Course
Professor
Document Summary
Mass society theory: shift from traditional theory, weakened social ties, industrialization was a key part of this new theory. Close ties with modernity: atomisation of society. Today there are a few different theories to look at within the dominant paradigm: hypodermic needle theory, limited effects (or two-step) model, uses and grati cations theory. The rst half of the 20th century had many signi cant and rapid changes for society: brought forward idea of mass society theory, f. r. Wrote mass civilization and minority culture in 1930. Worried that the media was leading to more ignorant people: during the 1930s, many knew that another large scale war was on its way. Great depression, which started in late 1929. Worried about the role of media due to high levels of propaganda: wwi was the rst war won" by propaganda. !1: theories were the rst part in understanding how the media works. C. wright mills: american sociologist, made distinction between masses and public.
