CMNS 130 Lecture Notes - Lecture 4: Harold Innis, Mass Communication, Public Sphere

• School: Simon Fraser University
• Department: Communication
• Course: CMNS 130
• Professor: David Newman

Document Summary

Communication, the public sphere and public broadcasting in. Usually- technology leads the way, but both ways. Ascribing the main cause of social change to technology. In communication, a theoretical or academic point of view that prioritizes the causal influence of communication media, and especially mass media, in social change. Communications- he didn"t teach cmns- but his work is influential in the dev. Time-biased media- materials that are durable and lasts a long time (stone, parchment) but also heavy. Stone tablet and carvings last a long time. However, it is hard to move- cant transport. Space-biased media- light and easily transportable but determinates rather quickly. Form of media used instrument to control society how society will be organized. What matters is media- not the message that is carried by the msg. Hot media- provide high levels of visual information. Cold media- less visual info- requires more effort from the audience to understand it.