CMNS 260 Lecture Notes - Lecture 1: Frankfurt School, Cohort Analysis, Social Impact Assessment

• School: Simon Fraser University
• Department: Communication
• Course: CMNS 260
• Professor: Janet Marontate

Document Summary

We define emotional contagion as the tendency to automatically mimic and synchronize expressions, (cid:448)o(cid:272)alizatio(cid:374)s, postu(cid:396)es, a(cid:374)d (cid:373)o(cid:448)e(cid:373)e(cid:374)ts (cid:449)ith those of a(cid:374)othe(cid:396) pe(cid:396)so(cid:374)"s a(cid:374)d, (cid:272)o(cid:374)se(cid:395)ue(cid:374)tl(cid:455), to (cid:272)o(cid:374)(cid:448)e(cid:396)ge emotionally. Study of emotional contagion= we are affected by emotions of those around you. Research has the potential to inform and misinform. Authorities (parents, teachers, religious leaders, media gurus) Selective observation: only notice some phenomena- miss others. Risks of errors associated with non scholarly methods. Overgeneralization: evidence applied to too wide a range of conditions. Halo effect: the idea of being influenced by prestige. Social research: involves thinking scientifically about questions about the social world and following scientific processes. Data: defined here as the empirical evidence or information that a person gathers carefully according to established rules or procedures; it can qualitative or quantitative. Types of research vary according to research paradigms: Paradigms in research methods: sets of shared patterns in a scholarly community about what constitutes worthwhile research.