PSYC 106 Lecture Notes - Lecture 5: Social Distance, Social Influence, Interpersonal Attraction

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Loving to hate the kardashians: examining the interaction of character liking and. Hate-watching on the social influence of a reality tv show. Hate-watching = a stance that viewers adopt in which they derive pleasure from mocking entertainment content that they find worthy of ridicule. A cognitively demanding and introspective activity bc it challenges viewers to identify flaws, pick apart plot holes, and analyze what it is about the program that gets under their skin. When audience members are positioned as hate-watching viewers, they are less susceptible to the influence of liked celebrities. Viewers who are more inclined to hate-watch may dismiss health or social messages they might otherwise agree with. Anti-fan practices can dull the social influence of entertainment media. Affinity = liking or interpersonal attraction; a positive affective disposition toward another person. Social cognitive theory = ppl can be motivated to imitate behaviours with their.

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