MGT 3061 Lecture 4: Chapter 8 E-Commerce
Document Summary
Collaborating & communicating with other companies & partners. Providing customer service: making software updates and patches available, offering vendor support. Is a process of analyzing an organizations activities to determine where value is added to products and services and what costs are incurred. Round the clock and global operations: more information on potential customers. Increasing return on investment because inventory needs are reduced: offering personalized services and product customization. Three major types of b2b e-commerce models, based on who controls the marketplace: Based on wireless application protocol (wap: using handheld devices, such as smart phones or pdas, to conduct business transactions. Supporting technologies: wireless wide-area networks and 3g networks. Examples: iphone apps, internet explorer mobile, google mobile. Issues confronting m-commerce: user-friendliness of the wireless device, network speed. Electronic payment: money or scrip that is exchanged only electronically. Payment cards: credit, debit, charge, and smart cards.
