HECOL241 Lecture Notes - Lecture 16: Fast Fashion, Athleisure, Discount Store
13 Jul 2018
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Document Summary
Retailing in many ways, the heart of the fashion industry . Hyper-competitive environment the fashion apparel business is traditionally characterized by intense competition and short product life cycles, now coupled with consumers with very high expectations. Role of retailers expanding some large retailers are assuming a central role in supply chains - many are acting globally, taking on designing, sourcing, production functions. i. e. vertical integration is occurring. International retailers have sharply escalated the pace of new store openings in canada. The single most luxurious department store in canada saks rst canadian locations opened in 2016. Why focus on luxury market? despite ongoing canadian store closures, numerous luxury brands are entering the canadian market. Room to grow in canada! reported that u. s. has 23 square feet of retail spaced per person vx. But canadian malls average annual sales of for every square foot of retail space available, vs. seen in the u. s.
