HECOL360 Lecture 10: Lecture 10- Ethical Issues- Producing & Consuming Dress
Document Summary
Lecture 10: ethical issues: producing & consuming dress. What di erence does discourse (words, language, narratives, mythes) make in the production and consumption of dress. Where does gender and women"s labour re into transnational production in the textile and apparel industry. Disarticulated discourses (the two ends of transnational commodity ow = di erent kinds of discourses and meanings) Specialized mythologies (arising from distances - cultural, geographical, structural, institutional - b/w actors involved in transnational commodity ows) Physical labour, no part in the intellectual design, marketing or consumption of the product. They bene t not directly from the product, but from the prosperity that working to produce it brings about. Want the seduce the customer by getting to believe they will achieve higher status or self-actualization by purchasing this product, when the material product is merely satisfying a lower order need. Authenticity of presence by the selling of a shoe.