Feb 11 global games.doc

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Physical Education, Recreation and Leisure Studies
Sean Ryan

Feb 11 – Global Games Globalization • Process of international integration in terms (mainly of politics, religion and economics • Various sects and religions are growing in various countries across the world • The idea of capitalism as the main force for economic growth is fairly universal • Creation of globalized structures and processes that function similarly despite location • Globalization is tied to (but not reducible to) advances in communications technology (ex. Telegraph, telephone, TV and internet). • Some argue that globalization can erode local institutions, culture, heritage, and autonomy • Nauright argues the opposite. He views globalization as an opportunity for positive change • Nauright also shows the inadequacy of the same. If everything is the same everywhere, it doesn’t fit for some people. Some people don't want mcdicks everywhere • The brand (ex. Nike) may be global but the sell is local. Nike may sell their shoes internationally New Forms of Global Sport • “sports and sporting events have become integral components of a global political economy, which has seen production shift from developed world on the ‘branding’, theming and consumption of image a lifestyle’ (1326) • “large scale events have become key factors in local and national development strategies. In this process, traditional sports fans, local communities and democratic practices are often ignored” (1326) • So we should talk of a sport media tourism complex as the focus for local, regional, and national development strategies Cultural Displays in Sport • Many of the cultural displays surrounding mega-sports events are presented ahistorically (presented as a mythic past) • RWC becomes about harmonious relations • Some say the RWC was awarded to SA to show that SA was united and had overcome racism • Salt lake city becomes the tale of migration of mormons • This demonstrates how global sports events can lead to the promotion of imagined, partial and fictional representations of local identities and histories (1328) • SA wanted to show that people lived harmoniously together.
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