FOOD 2010 Lecture Notes - Lecture 14: Logistics, Disintermediation, Customer Service
13 Jan 2018
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Document Summary
Selective distribution: lies between the two extremes and means a firm selects a few retail outlets in a specific geographic area to carry its products. Channel conflict: arises when one channel member believes another channel member is engaged in behaviour that prevents it from achieving its goals. Disintermediation: channel conflict that arises when a channel member bypasses another member and sells or buys products direct. Logistics management: the practice of organizing the cost-effective flow of raw materials, in process-inventory, finished goods, and related information from point of origin to point of consumption to satisfy customer requirements. Supply chain: a sequence of firms that perform activities required to create and deliver a good or service to consumers or industrial users. Supply chain management: the integration and organization of information and logistics activities across firms in a supply chain for the purpose of creating and delivering goods and services that provide value to customers.
