HROB 2100 Lecture Notes - Lecture 2: Baby Boomers, Job Satisfaction, Customer Satisfaction
6 May 2016
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Basic convictions that a specific mode of conduct or end-state of existence is personally or socially preferable to an opposite or converse mode of conduct or end-state of existence. Concepts or beliefs that guide how we make decisions about and evaluations of behaviours and events. Sense of accomplishment and social recognition rank high with them. Pragmatists who believe ends can justify the means. Generation x (born mid-1960s to late 1970s) Value flexibility, life options and achievement of job satisfaction. Less willing to make personal sacrifices for the sake of their employer than boomers. Tend to be questioning, electronically networked and entrepreneurial. Positive or negative feelings concerning objects, people, or events. Cognitive component the opinion or belief segment of an attitude. Affective component the emotional or feeling segment of an attitude. Behavioural component an intention to behave in a certain way toward someone or something. The four important attitudes that affect organizational performance:
