MUSC 2140 Lecture Notes - Lecture 7: Berry Gordy, Diana Ross, Vee-Jay Records

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Chapter 7 the emergence of soul (1960-1970) Beforehand, many black musicians were very unsuccessful: now, blacks achieving same success as white people, white people began liking music made by blacks and it became more acceptable to listen to. Racial tension still high (civil rights movement) An independent record company based in detroit. Formed by berry gordy jr. in 1959 using a loan from his family trust. In the beginning years, motown music was based off of already successful records ones to release: most music featured a studio band, called the funk brothers. Gordy wanted motown performers to project an image of class and sophistication versions. Used the brill building production method: many hit songs written by the team of holland-dozier-holland, songwriting and production duties given to a collection of specialized. Aimed to make records that crossed over from r&b to pop more 28628$ Prevented white people from covering his songs: made motown singles (cid:498)acceptable(cid:499) to white listeners in their original.

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