ARBUS101 Lecture Notes - Lecture 2: Ethnocentrism

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Many companies doing business globally believe it is important for their employees to have experience working in other countries. Companies continuously review their global operations to make sure that they are operating at a profit. Canadian auto industry has been hard hit as a result of global trends - factors like gas price have influenced companies to consider restructuring plans - as a result. Global market is dynamic; progressive companies always scan the business environment to make sure they take advantage of opportunities to lower threats. Exporting: selling products (good & services) to another country. No country can produce all the products that its people want/need, thus trade exists. Global trades allows nations to produce what they can and to buy what it needs in a mutually beneficial exchange relationship - this happens through free trade. Free trade: movement of goods & services among nations without political/ economic barriers.

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