ADM 1300 Lecture Notes - Lecture 5: Warby Parker, Swot Analysis, National Post

• School: University of Ottawa
• Department: Administration
• Course: ADM 1300
• Professor: Archibald

Document Summary

Every time someone buys a pair, they donate another pair to the developing world. Problems: people want to see what they look like, touch them, feel them. People would be willing to buy the glasses if they could try them, so they just send them the frames to try on: if you don"t like them you can send back. Nafta doesn"t exist anymore now called umca. Article in national post focusing on umca (new trade agreement) Has implications for different people and industries. Our income as employees is only aligned with inflation rate ; we aren"t getting better, aren"t making more $ than we have in in the past stagnant economy. Because economy is in deficit (increase taxes on corps and ppl) what does that mean for canadians moving on). Look at the market, recognize, and seize an opportunity (eg warby parker"s opportunity to offer eyewear at a cheaper price)