ADM 1370 Lecture Notes - Lecture 1: Vertical Search, Image Sharing, Podcast
11 Mar 2017
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Document Summary
Social media is a group of internet of based applications that build on the ideological. Chapters 1 and 2 and technological foundations of web 2. 0: allow creation and exchange of user generated content, types, social networks, facebook, linkedin, friendster, blogs, blogger, wordpress, tumbler, microblogs, twitter, jaiku, friendfeed, discussion forums. Ign boards: multimedia sharing, youtube, slideshare, content aggregators, dig, reddit, social collaboarative bookmarking and tagging, stumbleunion, diigo, data, understand relationships, gather parts, low understanding and connectedness. Information: understand patterns, connection of parts, knowledge, understand principles, formation of whole, wisdom, formation of whole. Uses of social media for business functions: marketing and sales, public relations, research and development, human resources. Social media does not change the business processes we do. It changes how we do the processes. It increases the value of information (but does not necessarily change the information itself. It also increases coefficient of connectivity this is why connects people, information and processes.
