ADM 1370 Lecture Notes - Lecture 6: Business Intelligence, Codocyte, Variable Cost
Document Summary
Business intelligence: a broad category of applications & technologies for gathering, storing, analyzing, sharing & providing access to data to help enterprise users make better business decisions. Bi applications are decision support tools that enable real-time, interactive access, analysis & manipulation of mission-critical corporate information. Regular mass information dissemination in a standard format: analytics. Slicing & dicing with visual feedback & interactivity. For tactical decisions & to guide strategic decisions: dashboards. Quick distilled snapshots, highlighting key indices, for instant decision making. Dashboards: visual tool w/ graphical displays of key performance indicators (kpis) More than just data (data information) Information is organized & presented in a way that is easy to read and interpret (at a glance) Bi context: a visual display of most important information needed to achieve business objectives consolidated and arranged on a single screen so information can be monitored at a glance. *excel is a practical & easy-to-use front-end tool for strategic dashboards*