ADM 3318 Lecture Notes - Lecture 8: Information Technology Management

• School: University of Ottawa
• Department: Administration
• Course: ADM 3318
• Professor: Tyler Chamberlin

Document Summary

> for many businesses, it is an essential part of their business operations. > not just about the pipes, also about the content as well. > do you have access to necessary information on the market. Strategy the actions managers take in the pursuit of company objectives for profitable growth. International strategy actions by which companies manage differences across borders to create advantages over their competitors. Low-cost strategy helps companies succeed through efficiencies and by reducing costs. Differentiation strategy helps companies succeed by differentiating their product in order to persuade customers to pay more for it. Local responsiveness adjusting or creating an approach to meet the differentiated needs of local markets, of local customers, of local stakeholders such as government officials and employees, and of suppliers and distributors. Globally integrated delivering a nearly identical product or service to customers in multiple international markets. > company will be aware of local trends, emerging needs, and product usage patterns.