ADM 3360 Lecture Notes - Lecture 8: Actus Reus, Mens Rea, Product Liability
15 Mar 2018
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Star wars- the store toys gross more than the movies: nobody wanted to buy the star wars- in 1/77. George lucas build the concept in the star wars from marvels mythical subjects such as lord of the rings. 6 months before he requested toys but they all refused. Kenner company from cincinnati took the deal- 95% off the toys and george take 2. 5 and fox get 2. 5. tenner had a deal to give 10 thousand to george lucas every year. The(cid:455) sold the (cid:449)hole (cid:272)o(cid:374)(cid:272)ept to o(cid:454) (cid:271)ut the(cid:455) (cid:374)e(cid:448)e(cid:396) got to(cid:455)s. late(cid:396) geo(cid:396)ge cancelled the contract and started on his own where he could get the toys revenue plus the movie revenue. Kenner renegotiated with george and gave the deal of 18%. Since they were giving discounts to sell more toys. (google: now star wars get 17 billion revenues, kenner specializes in all movies. But star wars was the one that was making all the money.
