APA 2134 Lecture 4: Lecture 4_ Sport System in Canada
30 Jan 2019
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Document Summary
Major players" in the sport industry behind the scenes. External influences at play in the sport industry. Need to know history, patterns, and trends to form a good strategy. Need to understand the landscape of sport from past to current. There is little sport organization in canada dedicated to the mental health of athletes. Game planning founded 2-3 years ago to help athletes. Governance and policy have shaped the sport system. History in sport and canada has strong influence. Initiative for sport funding started by the federal government. Staple of education (most people have played sports in school) Issues in the ability to retain pro-sports due to american dollar. Earning a good living as an athlete is not the best (lived below poverty line if they are not funded) Equally invested in both winter and summer sports (international agenda) Trending sports: rugby, basketball, soccer, women"s hockey. Canada"s population is estimated at 35 702 707 (statistics canada, 2015)
