APA 2134 Lecture 2: DGD – Strategic Management

• School: University of Ottawa
• Department: Human Kinetics
• Course: APA 2134
• Professor: N/ A

Document Summary

Apa2134 dgd 2 strategic management & canadian fitness industry. Non-profit** versus profit**** - important break even or reinvest profits into services and programming preferential tax treatment a lot of big companies want to maximize their profits. Organization culture*** the values beliefs and basic assumptions that help guide. Monitoring once a plan has been set in motion it needs to be monitored variance = can be favorable or non favorable allows for timely corrective. 3 levels: individual (performance appraisal) / unit & department level (program evaluation)/organization (organizational effectiveness) 4 different** know all 4 and the strengths and weaknesses of them: goal attainment approach. Weaknesses: little research, distinguishing between inputs and outputs, applicability to non profits: internal process approach. Take inputs and create or transform them into outputs strengths: can compare organizations with diff outputs, inputs or control over their environments. Weaknesses: does not account for environment or outputs (ex. Strong company morality: strategic constituencies (stakeholder focus)