CMN 1148 Lecture Notes - Lecture 1: Paralanguage, Information Source, Japanese Studies
15 Oct 2016
School
Department
Course
Professor
Document Summary
Source credibility: appeals based on the personal attractiveness of a communicator to the audience. Logical appeals: appeals based on logic and reasoning. Emotional appeals: appeals based on the expected emotional responses of an audience. Appeals to the compassion, anger, fear, pride, empathy, guilt, humility, and respect of their audiences. Channel: the medium used to transmit a message. Re ected the role radio had played in communicating during world war ii. Re ected the role that propaganda had played in adolf hitler"s rise to power in germany. Noise: interference that occurs in the transmitting or receiving of signals. Physiological noise: interference from a biological condition or function. Example could be a bad headache, or feeling of hunger that keeps you from concentrating. Example could be concerns of getting a parking ticket, or feelings of sadness about a broken relationship. Field of experience: the totality of all we are at the moment of communication.
